Track Your Web Site's Traffic With Google Analytics
Tracking Your Web Site's Visitors is imperative to figure out where you're getting online traffic from and to help you with organizing and planning a great Marketing Strategy that works. Setting up the free Google Analytics is the way to go and easy to set up. You must have a Google account or Gmail account to set up Google Analytics.
To sign up for the free Analytics go to http://www.google.com/analytics , click the “Sign Up Now” button, which is on the top right corner of the page.
It will tell you that you will have the option to sign up for a Google account (if you don't have one) or proceed towards the setup. You’ll be asked to give your website address then will be given a snippet of code to insert into your web site.
After setting up Analytics you can track all visitors from unique or one time, to how much time on site, to PPC ads. In the beginning you will want to pay more attention to how much traffic you're getting. You also want to know where it's coming from.
You will tell if traffic is coming from referring sites such as blogs, affiliates, social media posts, etc. or from organic traffic. Organic traffic would be from searches for your name or your keywords. This data is crucial and will help you with specific marketing campaigns and tactics.
Traffic analysis is your foundation to the successful management of your marketing efforts. You will know what is working and what's not. Install Google Analytics right away!