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Sunday, January 9, 2011

Small Business Marketing & Branding

When Marketing your new Small Business either Online or Offline, you need to consider many options for the best response in order to make the most sales. Do you sell locally, nationally, or internationally? What is your Target Market? Do you sell Services or Products? Do people buy Online for your Products or Services or are you involved in a much Smaller Market?

Have you thought about the name of your business and if it's easy to remember, catchy, clever or funny? Did you place your keywords in your web site's domain for better SEO?

When Branding your small business are you using the same colors and have designed a professional looking Logo that compliments your business? All of these things need to be thought out in advance of starting your business. You must do consumer research and find out if the market will bear your new businesses services or products. If you don't have a market for what you want to start a small business for, you won't make very many sales. There must be a demand for your new business and needs to be researched before hand.

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